



JUST AS
EFFECTIVE
MOOLESS offers the nutritional benefits of whey protein powder but with much less environmental impact than conventional whey protein powder.






FOR A BETTER PLANET
99%
Reduction in
water consumption*
97%
Reduction in
greenhouse gas emissions*
60%
Reduction in
energy usage*
*compared to conventional whey protein powder production methods.


HOW WE DO IT
...without the cow
To make animal-free whey protein, microflora are given an exact copy of DNA corresponding to cow’s milk protein.
In fermentation tanks, the flora grazes on flora food and converts it into animal-free milk protein.
In the final step, the flora is filtered out, leaving pure, animal-free whey protein that is identical to the protein found in cow’s milk.


FOUR DELICIOUS flavors
...and a silky smooth mouthfeel!
- chocolate fudge brownie
- COOKIES & CREAM
- VANILLA BEAN CUPCAKE
- STRAWBERRY SHORTCAKE


MOOLESS ANIMAL-FREE WHEY PROTEIN
MOOLESS ANIMAL-FREE WHEY PROTEIN
MOOLESS ANIMAL-FREE WHEY PROTEIN
MOOLESS ANIMAL-FREE WHEY PROTEIN




Reminiscent of family dinners that culminate in mom’s famous dessert. All the nostalgia of traditional dairy-based desserts, without the animals. Rich and indulgent.
Like dipping cookies in milk while watching your favorite Saturday morning cartoons, or taking a trip to the ice cream parlor, but better, and completely animal-free. Creamy, dreamy goodness, made with real cookie pieces.
Takes you back to warm summer afternoon picnics, drenched in whip cream and hot sun. Lactose-free, soy-free, hormone and antibiotic free. Light and refreshing.
Tastes like a birthday party, without the sugar crash. Animal-free whey protein powder with no added sugar. Simple and classic.















MOOLESS FAQs
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What is animal-free whey protein powder?
MOOLESS is animal-free whey protein, made with Perfect Day, that provides a whey experience, without the cows. Perfect Day’s animal-free whey protein is molecularly-identical to traditional whey protein found in cow’s milk but is made via fermentation, without any animal inputs.
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Is it vegan?
Some may consider MOOLESS vegan-friendly because no animal inputs are used and there are no animals involved in the process whatsoever.
The animal-free protein used in MOOLESS is made via fermentation, with zero animals used in the process, so it may be suited for a vegan diet, depending on how you define it.
There are many reasons for following a vegan diet and lifestyle and we encourage each person to decide which Natreve protein powder is right for them.-
Is it plant-based?
It is not plant-based in the way that you are not consuming plants, like as you would with a pea protein, for example.
Microflora is given the genetic blueprint of milk protein and through the process of fermentation, which includes plant-based "flora food" (sugar, water, oxygen, nitrogen, salts, minerals) animal-free milk protein (identical to what cows produce) is made. So, while there are plant-based ingredients (sugar) used in the process the final product is an animal-free whey protein powder, not a plant-based protein powder.
If you are looking for a plant-based and 100% vegan option, we recommend Natreve Vegan Protein Series.
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How is animal-free dairy protein made?
Great question! You can learn more about Perfect Day’s process here.
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Is it dairy-free?
It is not dairy-free. Because animal-free whey protein is molecularly-identical to whey protein from cows it is not suitable for those with a milk protein allergy, which is why you will see a “contains milk allergen” declaration on the packaging.
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Is it lactose-free?
Yes! Because there are no animal products used, MOOLESS is 100% lactose and hormone-free.

